Events

On Demand: The Prize- A Major Gift Strategy Design Process

When
1/20/2016

Program


Wednesday, 20 January 2016

Description
Design methods are increasingly used in envisioning, planning and delivering highly personal, rewarding experiences. In major gifts fundraising, a donor's reward is almost entirely experiential. By integrating design methodology with Lean practices, Virginia Mason Foundation continues to deepen its understanding of how to discover donor motivation and to have its major gifts officers think past "getting the gift" to "delivering The Prize"-- that individualized combination of information, special inclusion, sense of impact, and thoughtful recognition.
Category
WEBIN
Time
12:00 PM - 12:00 PM
1/20/2016 12:00 PM

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